The CRO&SUM Research Hub
Engineering guidelines, conversion strategies, anti-abuse checks, and infrastructure analysis written by our auditing practitioners.
How CRO Audits Increased Trial Signups by 34%
A step-by-step breakdown of the structured audit process that identified 5 high-impact signup funnel issues and how they were resolved.
10 Most Common Security Vulnerabilities in Modern SaaS Applications
A compilation of the recurring security vulnerabilities we uncover during security audits, from missing headers to exposed debug tools.
Why Site Uptime & Monitoring (SUM) Saves Marketing Budget
Downtime is expensive. We analyze how a 94.1% uptime failure burned a publisher's budget and how automated synthetic monitors solved it.
Platform Update: Introducing Synthetic User Journeys & Custom Webhooks
Learn how to build and record custom multi-step user actions in our dashboard to monitor checkout, login, and registration flows automatically.
Case Study: Reducing Checkout Friction by 21% for E-commerce
How a structured review of mobile payments and layout issues helped an e-commerce retailer reclaim abandoned cart revenue.
A/B Testing Best Practices: Moving Beyond Guesswork
Stop testing random button colors. Learn how to formulate robust conversion hypotheses based on quantitative audit indicators.
Understanding CSP: The Ultimate Defense Against XSS Attacks
What is Content Security Policy and why is it the most effective tool to lock down front-end scripts? A practical integration guide.
Synthetic Monitoring vs. Real User Monitoring (RUM)
What is the difference between RUM and synthetic tests? Learn when to use automated tests versus actual browser monitoring scripts.
Platform Update: Security Audits Now Include API Endpoint Scanning
Our security engine can now parse OpenAPI schemas and automatically scan API routes for authentication and validation risks.
Case Study: Eliminating Bot Registration Spam on a SaaS Portal
How a security audit found registration loopholes exploited by botnets and reduced fake accounts by 82%.
Typography and UX: Making Your SaaS Application Readable
How font sizes, line heights, and layout spacing impact cognitive load and keep users on your website longer.
Securing JWTs in Single Page Applications
Where should you store token secrets? LocalStorage vs. HttpOnly cookies. We analyze the security implications of each approach.
CDN Routing and Global Latency: Tuning Performance
How geo-routing issues cause loading latency for international users and how to audit your DNS structure.
Platform Update: Enhanced Pricing & Plan Management Controls
Agencies and teams can now allocate and split audit limits, project pools, and team permissions across client projects directly.
Case Study: Recovering 3.8% Uptime with DNS Failover Routing
How a publisher detected DNS failures using SUM monitoring and deployed a failover configuration to recover revenue.